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As well as the mainstream agencies, advertising has broken off into a number of specialist shops working specifically in areas such as direct marketing, healthcare, interactive, and multicultural marketing agencies.
Knowing the industy is a big advantage for getting your foot in the door. To get up to speed, get the Career FAQs Advertising book.
Other employers:
Mainstream agencies
Government
Not-for-profits
Excerpt from Career FAQs Advertising © Career FAQs
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FYI
Direct marketing agencies employ CRM (customer relationship management) experts.
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